{"id":16274,"date":"2025-06-18T14:55:18","date_gmt":"2025-06-18T12:55:18","guid":{"rendered":"https:\/\/ser-tec.org\/?p=16274"},"modified":"2026-01-21T08:46:38","modified_gmt":"2026-01-21T07:46:38","slug":"industrial-printing-is-not-just-machine-but-process-the-integration-of-technologies","status":"publish","type":"post","link":"https:\/\/ser-tec.org\/en\/2025\/06\/18\/industrial-printing-is-not-just-machine-but-process-the-integration-of-technologies\/","title":{"rendered":"INDUSTRIAL PRINTING IS NOT JUST MACHINE BUT PROCESS: THE INTEGRATION OF TECHNOLOGIES"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16274\" class=\"elementor elementor-16274 elementor-16195\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69323f7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-parent\" data-id=\"69323f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f46b387 elementor-widget elementor-widget-text-editor\" data-id=\"f46b387\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>When we talk about \u201c<b>Printing<\/b>\u201d we tend to focus only on \u201cprinting technology\u201d. If we look at \u201c<b>Industrial Printing<\/b>\u201d the focus is no longer just on the machine that prints but on: <\/p><ul><li>The <strong> printing process as a whole that <\/strong> goes into the pre- and post-printing stages, where there might be one or more steps\/stages<\/li><li>The <strong>industrial process as a whole<\/strong>, looking at the production processes of one or more products, both internal and possibly external<br><br><br><\/li><\/ul><p>Bringing analogue and digital printing technologies side by side will be a strategic investment for many players in the production sector:<br><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Helping to optimise workflows<br><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">While ensuring maximum flexibility and application versatility<br><\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-383e509 elementor-widget elementor-widget-text-editor\" data-id=\"383e509\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The following topics are addressed below:<br><\/p><ol><li><a href=\"#digitali\"><strong>THE ENCOUNTER BETWEEN ANALOGUE AND DIGITAL TECHNOLOGIES<br><\/strong><\/a><\/li><li><a href=\"#linee\"><strong>PROCESS INTEGRATION &#8211; FROM MACHINES TO PRODUCTION LINES<br><\/strong><\/a><\/li><li><a href=\"#software\"><strong>TOWARDS THE CREATION OF A PRINTING PLATFORM: MACHINES + SOFTWARE<br><\/strong><\/a><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dcff5d8 elementor-widget elementor-widget-text-editor\" data-id=\"dcff5d8\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"digitali\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4><strong>1. ENCOUNTER BETWEEN ANALOGUE AND DIGITAL TECHNOLOGIES<br><\/strong><\/h4><p>In this continuous technological evolution, one of the challenges is the <b>transition from \u201canalogue\u201d (screen printing) to \u201cdigital\u201d<\/b> printing systems. The market trend is to \u201cpush companies\u201d to replace the former&#8217;s machinery and technology with the latter. (We talked about this in this <a href=\"https:\/\/ser-tec.org\/en\/2025\/02\/21\/towards-transition-5-0-in-industrial-printing\/\" target=\"_blank\" rel=\"noopener\">article<\/a>)<br> <\/p><p>Before thinking about \u201creplacement\u201d, it is important to focus on the <b>integration of \u201canalogue\u201d and \u201cdigital\u201d systems<\/b> that are needed when:<br><br>\u25b6\ufe0f production processes, islands of work already in the company have \u2018no reason to be replaced\u2019 because they are functional to the result and bring the required value for their customer<br><br>\u25b6\ufe0f the technical characteristics of the final product, which are the result of the former, cannot be completely replaced by the latter<br><br>\u25b6\ufe0f the replacement of a production process has high investment costs that do not justify the investment itself<br><br>\u25b6\ufe0fla combination of the two technologies gives a product advantage because it \u201ccombines\u201d features\/attributes that become almost unique<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d9e972 elementor-widget elementor-widget-heading\" data-id=\"3d9e972\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Examples of the meeting of analogue and digital<br><\/h5>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-73491be e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"73491be\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b13cbb9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"b13cbb9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-661f8ad elementor-widget elementor-widget-text-editor\" data-id=\"661f8ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/digiscreen-s\/\" target=\"_blank\"\"><strong>Digiscreen S<\/strong><\/a> &#8211; Digital Screen Printing on Carousels\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff4920c elementor-widget elementor-widget-video\" data-id=\"ff4920c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/m1yT-Ac1aA4?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-37f9a32 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"37f9a32\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ff023e elementor-widget elementor-widget-text-editor\" data-id=\"5ff023e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/d2m\/\" target=\"_blank\"><strong>D2M\u200b<\/strong><\/a> &#8211; Innovative system for creating frames\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28e48bb elementor-widget elementor-widget-video\" data-id=\"28e48bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/qar3EEJm1JQ?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b8acd5 elementor-widget elementor-widget-text-editor\" data-id=\"5b8acd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A further avenue could be to maintain processes already in place in the company (with or without integration) and implement new ones, considering new digital technologies that lead the company to:<br><\/p><ul><li>improve time, repeatability and feasibility of the design\/prototyping phase for new product development<br><\/li><li>develop new business models thanks to the high customisation of new technologies<br><\/li><\/ul><div> <\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a44102 elementor-widget elementor-widget-heading\" data-id=\"8a44102\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Examples of digital technology<br><\/h5>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-94f2df0 e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"94f2df0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-dd8f650 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"dd8f650\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0dc0e88 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0dc0e88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/eagle-70-130r\/\" target=\"_blank\"><strong>Eagle 70R<\/strong><\/a>\u200b &#8211; Medium Format Digital Printer\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7808d35 elementor-widget elementor-widget-video\" data-id=\"7808d35\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/FcebUQgIiJo?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63c458a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"63c458a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c03fc5 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"0c03fc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/eagle-r360\/\" target=\"_blank\"><strong>Eagle R360<\/strong><\/a> &#8211; Digital Printing on Cylindrical and Conical Objects\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f25b0d3 elementor-widget elementor-widget-video\" data-id=\"f25b0d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/aI50ja5PHK0?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3233a73 elementor-widget elementor-widget-text-editor\" data-id=\"3233a73\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"linee\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4><strong>2. THE INTEGRATION OF TECHNOLOGIES ALONG PROCESSES<br><\/strong><\/h4><p>The mere replacement of a \u201cprinting system\u201d may not have a significant impact on the company&#8217;s productivity, if it is not observed:<br><\/p><ul><li>the entire printing process with its pre- and post-printing phases<br><\/li><li>the production process as a whole, within which the printing process is embedded<\/li><\/ul><div> <\/div><p>From this point of view, with an overview, we could see that bottlenecks and inefficiencies are among:<\/p><ul><li>one stage and the other (even if state-of-the-art machines and equipment are present)<br><\/li><li>between departments<br><\/li><li>between production and the external supplier<br><\/li><\/ul><div> <\/div><p>To solve these problems and increase productivity, process automation should be considered, for example in the following ways:<br><\/p><ul><li>redesigning traditional pre- and post-printing systems to adapt to new printing processes<br><\/li><li>integrate automated loading and unloading systems<br><\/li><li>creating robotic work islands<br><\/li><li>integrate machines, production lines before and\/or after printing in a 4.0 perspective, depending on the requirements, protocols and systems most in use<br><\/li><li>create systems and platforms for machine management, quality control and data analysis that facilitate the work of people in the company during both production and maintenance<br><\/li><li>consider implementing in-house printing processes (which were previously external) or the other way around<br><\/li><\/ul><div> <\/div><p>Depending on the industry, we can be faced with <strong>complete printing lines <\/strong> (e.g. pre- and post-printing equipment, loading and unloading systems, ovens, printing systems) or <strong>complex production lines<\/strong> that have complete lines and\/or individual printing technologies within them.<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fcc46b elementor-widget elementor-widget-heading\" data-id=\"0fcc46b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Examples of complete press lines:<br><\/h5>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9216ea e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"e9216ea\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-a9a7744 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"a9a7744\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f5bbbb6 elementor-widget elementor-widget-text-editor\" data-id=\"f5bbbb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/ser-tec.org\/en\/macchinari\/rotopress-p2-6t\/\" target=\"_blank\" rel=\"noopener\"><strong>ROTOPRESS P2-6T Auto<\/strong><\/a> &#8211; Automatic press with 6 rotating planes and 2 heating heads Integrated with automatic modules: A.T.P. for loading, S.T.A. for peeling and R.A.T. for unloading<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c08efb3 elementor-widget elementor-widget-video\" data-id=\"c08efb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/6mdpm72loFg?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a22f23c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"a22f23c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ffa686d elementor-widget elementor-widget-text-editor\" data-id=\"ffa686d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/s1-300-2nt-line\/\" target=\"_blank\"><strong>S1-300 2NT<\/strong><\/a> &#8211; Automatic line for printing one to four webs, consisting of 2 colours, intermediate dryer, dryer and rewinding system\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4a0b9d elementor-widget elementor-widget-video\" data-id=\"b4a0b9d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/tu9WhJIXXgY?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e56a553 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"e56a553\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e9d79bf elementor-widget elementor-widget-text-editor\" data-id=\"e9d79bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/s2-roto-line\/\" target=\"_blank\"><strong>S2 Roto Line<\/strong><\/a> &#8211; Automatic in-line line for printing on aluminium reels, comprising S2-700, winding\/unwinding system and drying oven\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce1fa38 elementor-widget elementor-widget-video\" data-id=\"ce1fa38\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/MDgnsgizbFo?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00a7a6d elementor-widget elementor-widget-heading\" data-id=\"00a7a6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Examples of complex production lines:<br><\/h5>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b79263 e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"3b79263\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ab24937 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"ab24937\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b5e56a4 elementor-widget elementor-widget-text-editor\" data-id=\"b5e56a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/eagle-automation-1\/\" target=\"_blank\"><strong>Eagle 130 UV Cylinders<\/strong><\/a> &#8211; Digital printer for cylinders of different sizes and weights, with automatic loading system that reduces manual lifting of heavy objects\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28e9f06 elementor-widget elementor-widget-video\" data-id=\"28e9f06\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/UskfqL6fy9k?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c39116 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"2c39116\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5e319c elementor-widget elementor-widget-text-editor\" data-id=\"e5e319c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"#info\"><strong>Eagle 70 LINE<\/strong><\/a> &#8211; Complete line for digital printing, equipped with preheaters, IR dryer and a belt system that facilitates continuous loading of materials\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5491ad3 elementor-widget elementor-widget-video\" data-id=\"5491ad3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/tu9WhJIXXgY?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c37373 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"2c37373\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f0b8c8 elementor-widget elementor-widget-text-editor\" data-id=\"3f0b8c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/ski-rods-line\/\" target=\"_blank\"><strong>Ski Rods Line<\/strong><\/a> &#8211; Automatic screen printing line for ski poles and small cylinders, with automatic loading\/unloading, single-colour printing and hot and cold drying\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c36fb1 elementor-widget elementor-widget-video\" data-id=\"9c36fb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/FqIbT1oCjyY?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2eef1b2 elementor-widget elementor-widget-text-editor\" data-id=\"2eef1b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>When talking about integration, it is important to consider not only integration within the production processes of a company, also referred to as <b>horizontal integration<\/b>, but also, to consider <b>vertical integration<\/b>, i.e. integration between production and other company areas (e.g. purchasing, quality control, design, etc.).<br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6badb71 elementor-widget elementor-widget-text-editor\" data-id=\"6badb71\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"software\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4><strong>3. TOWARDS THE CREATION OF A PRINTING PLATFORM: MACHINES + SOFTWARE<br><\/strong><\/h4><p>In addition to the benefits in terms of productivity and operational efficiency, building an integrated system allows the company to create a \u201cplatform\u201d, consisting of different machines, equipment and systems, data and automation, that<\/p><ul><li>Brings value to the company, its customers and raises the barriers to entry for competitors<\/li><li>Systematises and enhances its know-how<br><\/li><li>Enabling the development of new market opportunities and new business development<br> <\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad39b23 elementor-widget elementor-widget-heading\" data-id=\"ad39b23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Examples of platform lines for printing:<\/h5>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55e5141 e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"55e5141\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-bc0aa6a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"bc0aa6a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17d72df elementor-widget elementor-widget-text-editor\" data-id=\"17d72df\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/digipor\/\" target=\"_blank\"><strong>Digipor<\/strong><\/a> &#8211; Automatic line designed by us consists of several units assembled together and communicating thanks to a single management system\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17fd3b7 elementor-widget elementor-widget-video\" data-id=\"17fd3b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/S9XmqT2nTw4?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e9f1a9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"4e9f1a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44b6163 elementor-widget elementor-widget-text-editor\" data-id=\"44b6163\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/ser-tec.org\/en\/macchinari\/s3-series\/\" target=\"_blank\"><strong>S3P<\/strong><\/a> &#8211; S3P machine line for producing large-format prints on different thicknesses with maximum flexibility, thanks to innovative registration systems\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f8f34c elementor-widget elementor-widget-video\" data-id=\"6f8f34c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe class=\"elementor-video-iframe\" allowfullscreen allow=\"clipboard-write\" title=\"youtube Video Player\" src=\"https:\/\/www.youtube.com\/embed\/xtZxJ4MRSpY?feature=oembed&amp;color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1\"><\/iframe>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-25c66a1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-equal-height-no e-con e-child\" data-id=\"25c66a1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52c9dd7 elementor-widget elementor-widget-text-editor\" data-id=\"52c9dd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The challenge will be the ability to precisely define and set up the integrations between the various systems, creating an effective \u201cnervous system of the company\u201d where information and data \u201ctravel\u201d correctly without blockages, giving quick and timely responses.<br><\/p><div><strong>Author<br><\/strong><\/div><div><em><a href=\"https:\/\/www.linkedin.com\/in\/andrearadin\/\" data-wplink-edit=\"true\">Andrea Radin<\/a> &#8211; Innovation Manager di Ser.tec srl<\/em><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-041da34 elementor-widget elementor-widget-heading\" data-id=\"041da34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Request more information<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-421d762 elementor-button-align-end elementor-mobile-button-align-center elementor-widget elementor-widget-form\" data-id=\"421d762\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"info\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Form 2\" aria-label=\"Form 2\" novalidate=\"\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"16274\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"421d762\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"INDUSTRIAL PRINTING IS NOT JUST MACHINE BUT PROCESS: THE INTEGRATION OF TECHNOLOGIES - Ser.Tec.\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"16274\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-nome elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-nome\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tName\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[nome]\" id=\"form-field-nome\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-cognome elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-cognome\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tSurname\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[cognome]\" id=\"form-field-cognome\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Surname\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-azienda elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-azienda\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tCompany\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[azienda]\" id=\"form-field-azienda\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Company Name\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-telefono elementor-col-50\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-telefono\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tPhone\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[telefono]\" id=\"form-field-telefono\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Phone\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-50 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-messaggio elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-messaggio\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tMessage\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[messaggio]\" id=\"form-field-messaggio\" rows=\"4\" placeholder=\"Let us know what you need\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-gdpr elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-gdpr\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tGDPR\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[gdpr]\" id=\"form-field-gdpr\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-gdpr\">I consent to the processing of my personal data as described in the <a href=\"https:\/\/ser-tec.org\/en\/privacy-policy\/\" target=\"_blank\" class=\"gdpr-btn\">GDPR<\/a><br><\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-aggiornamenti elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-aggiornamenti\" class=\"elementor-field-label\">\n\t\t\t\t\t\t\t\tUpdate\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[aggiornamenti]\" id=\"form-field-aggiornamenti\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\">\n\t\t\t\t<label for=\"form-field-aggiornamenti\">I would like to receive updates, offers and 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